Last updated: 18th December 2025

This Cookies Policy explains how Fort Wayne Leisure Limited (trading as HiLife Pools) uses cookies and similar technologies on our website and how you can manage your cookie preferences.

This policy should be read alongside our Privacy Notice, which explains how we collect, use, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR).

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites function correctly, improve performance, and provide information about how visitors interact with the site.

Some cookies may collect online identifiers, such as IP addresses, which are treated as personal data under UK GDPR.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the website to function properly and cannot be switched off. They are usually set in response to actions you take, such as submitting forms, setting privacy preferences, or accessing secure areas of the site.

Lawful basis: Legitimate interest
Consent required: No

Analytics Cookies (Google Analytics 4)

We use Google Analytics 4 (GA4) to understand how visitors use our website so we can improve its performance and usability. These cookies collect information such as:

• Pages visited and navigation paths
• Time spent on the website
• General location (region or city level)
• Device, browser, and operating system information

GA4 is configured to:

• Anonymise IP addresses
• Not store full IP addresses
• Disable data sharing with Google for its own purposes

The information collected is aggregated and used solely for analytical purposes.

Lawful basis: Consent
Consent required: Yes

Functional Cookies

Functional cookies allow the website to remember choices you make, such as preferences or settings, to enhance your experience.

Lawful basis: Consent
Consent required: Yes

Marketing Cookies

Marketing cookies may be used to measure the effectiveness of marketing activity or to deliver relevant promotional content. These cookies are only placed where you have provided explicit consent.

Lawful basis: Consent
Consent required: Yes

Third-Party Cookies

Some cookies may be set by trusted third-party services used on our website, including Google Analytics. These third parties may process data in accordance with their own privacy policies.

Where personal data is transferred outside the UK, appropriate safeguards are in place to ensure compliance with UK data protection legislation.

Managing Your Cookie Preferences

You can manage or change your cookie preferences at any time by:

• Using the cookie consent tool available on our website
• Adjusting your browser settings to block or delete cookies

You can withdraw your consent at any time. Please note that restricting cookies may impact the functionality and performance of the website.

Changes to This Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in legislation, technology, or how we use cookies. The most current version will always be available on our website.

Contact Us

If you have any questions about this Cookies Policy or how we use cookies, please contact us at:

Email: info@hilifepools.co.uk